BSM Media supported Chick-fil-A in promoting a new product included in Kid’s Meals. In order to promote the new product, we invited Mom Influencers to an exclusive virtual event and live chat with the product creator on BSM Media’s digital platform, MomTV, with mom influencers actively participated in the live broadcast and shared the video replay with friends and followers for additional reach.

Results

• Over 200 live viewers
• Over 1 million social impressions