What We Know

Millennial mom pregnant

Millennial Moms Are Creators Of New Holidays

’Tis the season for fall holidays, and it seems like they keep arriving earlier every year! For Millennials, holidays and special occasions are not just about Halloween, Thanksgiving, Christmas and Hanukkah anymore. Even “Hallmark holidays” like Boss’s Day (today, coincidentally) have nothing on the trends that Millennials have created to celebrate milestones, particularly once these…

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Mom on phone sharing on social media

What Motivates Moms

Maria Bailey, mom marketing expert and CEO of BSM Media, speaks at the Utah Food Industry Association (August, 2015) about what motivates moms:

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